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MMA Members Form Committee to Focus On Mobile Video Advertising Guidance and...

The committee will work to establish definitions, best practices and standards for the use of mobile video in marketingread more

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MMA Mobile Video Committee Releases Mobile Video Lexicon To Simplify...

MMA Mobile Video Committee introduces the “MMA Mobile Video Lexical Framework” that outlines key terminology and ad units to set a foundation for mobile video advertising  read more

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